If TD Ameritrade lowers the pricing on the product, this will be a huge win for the industry. For those who don’t know, iRebal has created software that does household wide rebalancing. This means you can have a target allocation for a collection of accounts and it will take into account tax basis information, the taxability of accounts, transaction costs and other factors to figure out the optimal way to rebalance. iRebal has been licensing their software for $50K a pop which puts it out of reach for small advisors and individuals. Hopefully this signals a change.