Humberto Cruz reports on people’s lack of investing basics (pdf) which allows them to be easily talked into investing in poor deals.

43 percent of American investors in a recent survey said they would likely put their money in at least one of these three “opportunities.”

  • a new fuel-cell technology to allow cars to run on tap water
  • an options-trading system guaranteed to at least double your money
  • a company with a new laser that kills lung-cancer cells in smokers